Digital Marketing & Content Development Master
Designer
MARKETER
Resume
Summary
Remote since 2011
Remote Marketing Manager & Designer & Content Developer
I am a Digital Marketing Expert focused on international IT projects. I mostly help with marketing strategy development and implementation from scratch. I also consult and develop digital footprint strategy, strategy optimization, SERM, SMM, SEO and Content strategies. My approach is integrated marketing tailored to current and long-term business tasks and goals. I do design and develop content myself too.
Industries
IT
FinTech
Crypto
Blockchain
Education
EdTech
SaaS
Stack
Languages
Russian (native)
English (fluent)
French (basic)
Arabic (basic)
Experience
2022 - Present
Marketing Manager
& Designer
USA, Remote
-
strategy, planning and oversight of CRM-based marketing campaigns including database management, email campaigns, and website management;
-
developing, implementing, refining and analyzing multi-faceted, results-driven programs to generate marketing qualified leads for the sales team;
-
social media marketing & content development;
-
landing pages, onepagers, images, illustrations, presentations designs and development, etc.
2021 - 2022
Marketing Team Lead
Belorussia, Remote
-
marketing strategies development and implementation depending on client’s goals (increase in sales, leads, users, conversions, etc.);
-
remote marketing team coordination;
-
marketing budget coordination;
-
adverting and PR-companies control;
-
market analysis;
-
marketing analytics and reports.
2021 - 2022
Marketing Manager
Saint-Petersburg, Russia, Remote
-
marketing strategy analysis & optimization;
-
website renovation;
-
social media marketing strategy; development and implementation;
-
outsource advertising companies management;
-
company’s marketing budget development and allocation;
-
developing multi-faceted, results-driven programs to generate marketing qualified leads for the sales team, etc.
2021
Marketing Manager
USA, Remote
-
marketing strategy analysis & optimization;
-
website optimization;
-
project landing page design & development;
-
content development;
-
PR and SEO;
-
marketing campaign development, launch and testing;
-
plans and reports;
-
business development roadmap, etc.
2020 - 2021
Marketing Manager
USA, Remote
-
marketing strategy analysis & optimization;
-
branded materials development;
-
branded illustrations development;
-
website rebranding;
-
content development;
-
partner management;
-
PR;
-
events management;
-
business development ideas, etc.
2019 - 2020
Director of Marketing
and Sales
Saint-Petersburg, Russia
-
marketing strategy analysis, systematization and optimization;
-
team management;
-
outsource advertising companies management;
-
rebranding & website renovation;
-
company’s marketing budget development and allocation;
-
company representation at industry events;
-
business processes optimization.
2017 - 2019
ICO Marketing Advisor & Manager
ICOBOX, List Your ICO
Worldwide, Remote
Founder of 'List Your ICO' project
-
social media channels creations and management;
-
content creation;
-
competitors analysis;
-
ICO project listing (on free resources);
-
press-release distribution and creation;
-
white paper design and creation;
-
industry events table creation;
-
English to Russian and back translation;
-
community management and support (Telegram, forums, Facebook, Crisp, Twitter, Youtube, Slack, Reddit, Vkontakte, LinkedIn, onsite software - ENG+Ru);
-
marketing advising, etc.
2014 - 2016
Digital Marketing Manager, Support Engineer
Worldwide, Remote
-
Digital Strategy development & implementation;
-
SMM from scratch (Facebook, Vkontakte, Twitter) including content creation;
-
marketing analysis;
-
user FAQ and tutorials development;
-
users' support, etc.
2016
Project Manager
Worldwide, Remote
Drawberry project development and promotion:
-
Digital Strategy development & implementation;
-
SMM (Facebook, Youtube, Instagram, Pinterest, Twitter, LinkedIn);
-
social media content creation;
-
PR;
-
users segmentation;
-
artists search (over 200 artists have registered on the website for half a year);
-
website development and analytics;
-
remote team management (designer, copywriter, and developer);
-
new web pages mockups;
-
user FAQ and tutorials development;
-
AdWords campaign development, etc.
2014 - 2016
Media Manager
Saint-Petersburg, Russia
-
SMM;
-
website SEO-optimization;
-
PPC advertising;
-
corporate blogging;
-
digital analytics
Freelance
2011 - Present
Freelance Marketing Manager & Designer
Worldwide, Remote
-
marketing strategy development and implementation;
-
competitors and market analysis;
-
social media analysis;
-
website audit and development consulting
-
social media marketing and branding (Vkontakte, Facebook, Instagram, Youtube, LinkedIn, Twitter, Medium, Quora, Reddit, Pinterest);
-
customer support management;
-
website and landing page development (on Taplink, WIX, Tilda, Wordpress);
-
pitch deck development;
-
PR;
-
Ad campaigns development, launch and analysis;
-
content plan and content development and posting, etc.
Education
2012 - 2014
Rennes, France
Master's degree
International Communication and Digital Marketing
2010 - 2015
Moscow, Russia
Bachelor degree
Advertising & Public Relations, Journalism
2007 - 2010
Murmansk, Russia
Bachelor degree
Teacher of English and French languages
Professional skillset
Entrepreneurial Mindset
Go-to-Market Planning
Out-of-the-box thinking mind
Digital Analytics
Content development
Design
Remote team management
Marketing Research & Development
Social media marketing
Ad management
